Stratford-upon-Avon Christmas Window Competition
The annual Stratford Christmas Window Competition has been launched with a theme, "All that glisters..." from Shakespeare's Merchant of Venice.
Halloween windows are being dismantled and the Christmas displays are going up! The annual contest, organised by Stratforward BID (Business Improvement District), involves all businesses in Stratford town centre with street-facing windows. There are two categories - Independent and National - with judging criteria taking in creativity, engagement, experience and overall impact and appeal. Judging will be in the first week of December and judges will include Stratforward Director Joseph Baconnet and Rev Roy Lodge from the Stratford-upon-Avon Christmas Lights Company.
The 2017 winner of the Independent category was one of Stratford’s newest businesses, award-winning hairdressers Nashwhite, which impressed the judging panel with a snow scene starring a local Pashley bicycle in its Sheep Street salon. Nashwhite co-founder Rob White said: “It was such an amazing surprise and honour to hear that we had won the Christmas Window Competition in our first year trading in Stratford. We wanted to bring a little Christmas magic to the town and think our collaboration with fellow traders ‘The Traditional Cycle Shop’ has done just this.”
A close second with a ‘Highly Commended’ from the judges was The Salon on Henley Street with a polar bear snow scene while fellow Henley Street business, ladies clothing specialists Domino, created a chic peacock and gold-coloured display.
A special mention from the judges also went to Barry the Butcher with a dazzling ceiling display of tinsel!
The winner of the ‘National’ category was Bridge Street’s Jo Malone, with an eye-catching colourful fun display. Boutique Manager Lenka Sobotkova said: “Jo Malone London are delighted to have won this coveted award and thank Stratforward and the Christmas Lights Company for their recognition of our Crazy, Colourful Christmas window.”
The Christmas Window Competition is just one part of ‘Christmas upon Avon’, which showcases Stratford-upon-Avon as the perfect place to visit over the festive season. Stratford is the perfect place to come for a festive experience, gift shopping, festival dining and drinking and all the magic of Christmas.